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内容説明
Fast track route to acquiring the skills and tactics of the world’s most successful entrepreneurs Covers all the critical entrepreneurial attributes， from vision to commitment， and from risk taking to customer focus Examples and lessons from some of the world’s most successful entrepreneurs， including Richard Branson， Ken Bogas and Kwek Leng Beng， and ideas from the smartest thinkers， including Stephen Covey， Peter Drucker and Tom Peters Includes a glossary of key concepts and a comprehensive resources guide
Book Description
ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively， together with lessons from benchmark companies and ideas from the world’s smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need:
01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

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